Discovering A Better Way

---

June 02, 2010 by Cara    3 Comments

Tweet

---

For many, summer is a time of discovery and growth, when we set off on new paths or recommit ourselves to finding new ways of living healthier, exploring new destinations, reconnecting with friends and family and becoming the best we can be. The same can be said for Steaz.

So far in 2010, we've seen strong sales across all our product lines. Thank you. We know we have you, our Steazers, to thank for your commitment to discovering how our healthy and delicious products help you enjoy the beverages you love and feel good about yourself and our world. As we evolve our product lines, know still that we remain dedicated to our triple bottom-line values and to creating affordable organic, fair-trade beverages with all-natural ingredients.

You may also have noticed a change in the way our products look at your store. We've unveiled both a new logo and new packaging for our Iced Teaz, Energy Drinks and Shots, Sparkling Green Tea and new Zero Calorie Sparkling Green Tea. The new Steaz logo is a contemporary interpretation of the Flower of Life. Our icon is meant to be a visual expression of the connections that life weaves through all of us and the shared experiences between you, our customers, our company and our planet. It represents where good karma meets good for you and helps us deliver on our promise: good for the mind, body and soul. The balance, symmetry and simplicity you see in the logo is also represented in our new packaging designs.

An example of our packaging, before:

And after:

For more on the new logo, check out this ad.

Thank you for sharing our journey with us and for your continued support of Steaz. Here's to summertime and to a lifetime of discovering the better way.