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I am thankful for


On this very special day we would like to reach out to all of our Steazer friends wishing you and your families a very Happy Thanksgiving.

In keeping with the inspirational messages found on all of our Sparkling Green Tea and Zero Calorie Sparkling Green Tea bottles, "I am" THANKFUL FOR:
    •    Family
    •    Striving for world peace
    •    The world going green
    •    The little things
    •    Smiling
    •    Laughing
    •    Sharing
    •    A hug
    •    Celebrating our 9th year in business this month making the world a healthier place, one Steaz at a time! (and this would not be possible without our loyal Steazer fans)

Happy Holidays


GIVEAWAY: Continuing the Fair Trade Celebration

Happy Monday Steazers! As some of you surely saw, last week we were featured on a few other sites including the Fair Trade USA site and Whole Planet Foundation where they graciously hosted a giveaway for us! Well we're here this week to do the same on our blog! Remember to Like us on Facebook and follow us on Twitter for updates on all future giveaways and Steaz news!

Complete the entry form linked below for your chance to win one of these gift bags! We'll be sharing the Steaz love with TWO lucky winners! Each gift bag will look like this and will include the follow Steaz items:

Fair Trade gift bag giveaway

-       Tote bag (everything will be packed in this)

-       Lip balms

-       Product – 2 cans (one zero/one regular Iced Tea – not necessarily the flavors shown in the photo)

-       Visor

-       T-Shirt  

-       M&Ms



Entering is easy! Complete the entry form before 11 am est Friday Oct 21, 2011 for your chance to win. Winner announcement to follow before 5pm est on Friday, October 21, 2011. Remember to Like us on Facebook and follow us on Twitter for updates on all future giveaways and Steaz news!

Official Rules:

Entries will be accepted from October 17, 2011 through 11 am est on Friday, October 21, 2011. 


Eligibility requirements: Entrants must be over the age of 18 and reside in the continental United States or Canada. 

Once the winners are contacted they have 48 hours to reply and provide a shipping address, if they fail to reply within those 48 hours we will choose another winner. 


Our Fair Trade Journey and Beyond


Hi Steazers, my name is Steven Kessler, Co-Founder of Steaz. I'd like to welcome you to our blog where I will be sharing Steaz news and other interesting stories.  Speaking of exciting news and with October being just days away, for me this is an eventful month for many reasons; my father’s birthday, my daughter’s birthday, the birth of Steaz and finally, it is officially Fair Trade Month.  Like the Fair Trade movement itself, Fair Trade Month is a celebration of the partnership between the producers of Fair Trade ingredients, the companies that sell the finished products, and everyone who buys Fair Trade. Welcome to Fair Trade Month.

As my parents raised me, they taught me to “DO the right thing”. This parental direction has always helped build my moral compass and permeates all facets of my personal and professional life. When we decided to create Steaz as a means to discovering what’s “Good for the Mind, Body and Soul”, ingredient and taste integrity anchored our creative drive. We also had an internal mandate that all ingredients must be purely natural and whenever possible, certified organic. Through this process we created the world’s first certified organic line of sparkling green teas. Though the response was overwhelmingly positive, we still felt the Steaz brand wasn’t quite “right” yet.  “Why” you ask? If a product is to be “Good for the Mind, Body and Soul” its personality must live far above the beverage itself. We wanted Steaz to have a purpose, a fundamental reason for its existence well beyond the fact that it tastes great and is made with the best quality ingredients possible. That is when we learned about Fair Trade USA.


The Fair Trade USA certification process educated us about finding the best quality organic and fair trade teas around the world and what Fair Trade means for our planet and people. In simple terms, our organic teas are procured from prized tea estates that pay their farmers FAIR wages and provide these workers with FAIR working conditions in TRADE for the highest quality teas in the world. This was something we could get behind! It was then we became centered on “doing the right thing”. 


Steaz is built around three core business values; People, Planet and Profits. People: we take great pride knowing we are helping farmers live a better life. Planet: we are mindful of protecting the earth with carbon offset and reduction programs. Profits: not the profits we make but the fact that we are happy to pay more for our tea knowing some of our profits go directly into the pockets of the farmers who grow our organic teas.


Our socially responsible mindset also stretches beyond Fair Trade where we have participated in hundreds of local and national fund raising events to support causes from cancer research to children at risk. Along the way we have also developed a strong relationship with Whole Foods Market who not only supports us in their stores but also in helping guide us in the world of social responsibility.  With that said, we are very excited to announce beginning next month (October 2011) we will begin a partnership with Whole Foods Market and their Whole Planet Foundation.  Steaz will donate a percentage of every Steaz beverage purchased in the 300+ Whole Foods Market locations to Whole Planet Foundation.  This generous partnership will run for "365 days a year" and we have estimated our donation will total $15,000 from October 1, 2011 through September 30, 2012. When thinking about it further, this is truly a universal partnership with Steaz, Whole Foods Market, Whole Planet Foundation and you, our loyal Steazer fans.



In 2005, natural and organic retailer, Whole Foods Market, established Whole Planet Foundation as an expansion of its mission to be anactive participant in the global community. The nonprofit provides grants to microfinance institutions in poor communities where the grocer sources products. To date, the Foundation has authorized more than $22.5 million and funded more than $13 million in microfinance programs in 42 countries, positively impacting more than 965,000 people worldwide. An average loan size in the developing world is $224, and on average, each microcreditloan gives 5.9 people the opportunity to lift themselves out of poverty.


I can’t stress enough how excited we are to begin this partnership with our friends at Whole Planet Foundation. We are equally as happy to share this news with you today because without you, our loyal Steazers, this partnership would not exist. We value "providing a better way" well into the future and sincerely thank you for supporting us and all that we do globally.


To donate directly to Whole Planet Foundation, learn more about the nonprofit, or for stories from microcredit loan recipients, visit: or read the Whole Story blog at:


National Organic Month

September is National Organic Month and here at Steaz we take pride in providing beverages made of the finest certified organic ingredients and proudly desplay our USDA organic seals. But have you ever wondered exactly what what those organic labels, stickers and tags really mean? Well we are here to help!

USDA organic seal green USDA organic seal black

The logos above are on foods that have met the standards and guidelines provided by the United States Department of Agriculture (USDA) and their National Organic Program (NOP). The logos are used to ensure consumers that the package contains high quality ingredients.

Single ingredient foods such as fruits and vegetables should have store signage nearby and will ALWAYS reflect it is organic on those little stickers and tags that are always on our fruits and vegetables. Look for the number 9 at the beginning of the PLU number (see the photos below for examples). The 9 signifies that produce is organic if the label doesn’t say it is.

Examples of food stickers and tags showing organic lables and PLU numbers:
  Steaz can organic label store signage cert organic organic bananas   organic apples organic swiss chard

Another part of the store that can offer some confusion is the interior shelves where you’ll find packaged foods with multiple ingredients. If a package says “100% Organic” and has a USDA organic seal, you can rest assured that item is in fact 100% organic. If the packaging says “Organic” and there is a USDA Organic seal that product is classified as 95%-99% organic ingredients. Product packaging with “Made with Organic Ingredients” on the container contains at least 75%-94% organic ingredients and CANNOT use the USDA Organic seal.

We hope you now have a better understanding of how the USDA Organic seal is used on packaging and how to tell the difference between organic and non organic foods.

For more information about the USDA and Organic educational materials visit

Good for the Mind, Body and Soul!


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