Steaz goes Green in 2013!
We will transition to a 100% green tea-based beverage portfolio and continue triple bottom-line business practices.
We announced today that starting this year, our entire line of USDA Organic, Fair Trade Certified sparkling teas, iced teas and energy drinks will be green tea-based. The transition represents our commitment to providing consumers with the best tasting, highest quality green tea-based beverages, making Steaz the only all-green tea-based, USDA Organic, Fair Trade Certified ready-to-drink company on the market.
"We recognize that consumers are increasingly conscious about what's in their beverages, and we want to provide the healthiest, best-tasting green tea-based beverages," said Jay Garnett, Steaz Executive Chairman. "The transition to a fully green tea-based beverage portfolio is as healthful and beneficial as it is symbolic. In our tenth year in business, it's a fitting way to honor our consumers and provide them with an all-natural, all-green tea-based product line."
Presently, there are only two non-green tea-based SKUs in the Steaz portfolio.
In 2013, we are also celebrating 10 years in business by unveiling new packaging and continuing triple bottom-line business practices, which focus on the core values of people, planet, and profits for our Fair Trade farmers. Continuing with the green theme in 2013, we will again donate a percentage of every Steaz beverage purchased at Whole Foods to the Whole Planet Foundation.
Meet the My Steaz Charities
Steaz is on a mission to build a healthier world. So when we created the My Steaz contest not only did we want to empower our fans but we wanted to give back to the global community. So the prize money of $10,000 will be split: $5000 to the Steazer who creates the most popular video and $5000 to the charitable organization of their choice. We are very proud to be supporting charitable agencies that are active and passionate about making this world a better place!
Meet the Whole Planet Foundation
Whole Planet Foundation was born out of Whole Foods Market's desire to give something back to those who have helped them succeed while focusing on the persistent problem of world poverty and hunger.
In 2011 Steaz pledged $15,000 to the Whole Planet foundation to support them in their mission of helping to alleviate poverty worldwide.
We are happy to extend this partnership by including them in the My Steaz contest!
For contest details visit www.mysteaz.com.
Whole Planet Foundation Supporter
As most of you know, we are very proud of the integrity that anchors our products. For us, this goes beyond the fact that Steaz tastes great and is made with the best quality organic ingredients, our products are also Fair Trade certified. This means our teas are procured from tea estates that pay their farmers FAIR wages and provide these workers with FAIR working conditions.
We have also developed a strong relationship with Whole Foods Market, who not only supports us in their stores but also in helping guide us in the world of social responsibility.
In October of last year we announced that we would donate a percentage of every Steaz beverage purchased in one of the 300+ Whole Foods Market locations to the Whole Planet Foundation. We plan to donate $15,000 over the next year! This will impact 665 lives around the world.
The Whole Planet Foundation provides grants to microfinance institutions in poor communities where the grocer sources products. Their goal is to fund poverty alleviation in 60 countries by the end of 2012!
Without you, our loyal Steazers, this partnership would not exist. We value "providing a better way" well into the future and sincerely thank you for supporting us and all that we do globally. So crack open a Steaz, enjoy the best that Mother Nature has to offer - and know that you are doing your part to make this a healthier, better world.
Tell us, did you learn anything new about Steaz this month?
GIVEAWAY: Continuing the Fair Trade Celebration
Happy Monday Steazers! As some of you surely saw, last week we were featured on a few other sites including the Fair Trade USA site and Whole Planet Foundation where they graciously hosted a giveaway for us! Well we're here this week to do the same on our blog! Remember to Like us on Facebook http://www.facebook.com/officialsteaz and follow us on Twitter for updates on all future giveaways and Steaz news!
Complete the entry form linked below for your chance to win one of these gift bags! We'll be sharing the Steaz love with TWO lucky winners! Each gift bag will look like this and will include the follow Steaz items:
- Tote bag (everything will be packed in this)
- Lip balms
- Product – 2 cans (one zero/one regular Iced Tea – not necessarily the flavors shown in the photo)
Entering is easy! Complete the entry form before 11 am est Friday Oct 21, 2011 for your chance to win. Winner announcement to follow before 5pm est on Friday, October 21, 2011. Remember to Like us on Facebook and follow us on Twitter for updates on all future giveaways and Steaz news!
Entries will be accepted from October 17, 2011 through 11 am est on Friday, October 21, 2011.
“NO PURCHASE NECESSARY”
Eligibility requirements: Entrants must be over the age of 18 and reside in the continental United States or Canada.
Once the winners are contacted they have 48 hours to reply and provide a shipping address, if they fail to reply within those 48 hours we will choose another winner.
“VOID WHERE PROHIBITED BY LAW”