steaz blog

SAME SOUL. BRAND NEW LEAF.

After a very healthy 10 years in business, our mission at Steaz is clearer than ever. We're now focused exclusively on organic green-tea based beverages. To celebrate this new clarity, Steaz is launching a revitalized visual profile across all our packaging.

Steaz started out as a grassroots company with a powerful vision: to deliver great tasting, healthy beverages that benefit people, the planet, and profits for our Fair Trade Farmers. Ten years on, and we're still making spectacular beverages that do good things for mind, body, and soul.

In those ten years, we've had plenty of opportunity to grow and evolve our products. And all along, we've listened closely to what our loyal community of 'Steazers' had to say.  

The new green tea-focused product line reflects that ongoing evolution. And the new packaging aesthetic brings a whole new vitality to the line.

Now, every Steaz product clearly belongs to the same vision. The new look has been applied to our entire product line - Sparkling Green Tea, Energy, E-Shot, and Regular and Zero Iced Tea.

We love how vivid the new look is. The intense colors and natural elements like green leaves and fruit give new life to the can. It was all hand-illustrated, so the aesthetic has a truly human touch - and a lively, thirst-quenching feel. The effect feels soft and alive, but intensely vibrant. It's nature itself - only better! Just like Steaz.  

We're all very excited for the future of Steaz. Here's to another 10 years delivering healthy beverages that nourish mind, body, and soul. 

How do you Keep It Steazy? Tell us and WIN!

What do you think of the new website and packaging? The Steaz aesthetic now truly embodies a bright, vivid life! And we think it's pretty steazy ;)

Our steaz is to deliver healthy beverages that nourish the mind, body, soul. We've been doing it for 10 years and we plan to Keep It Steazy for another 10! We want to know what keeps you going, what inspires you? Do you run or bike? Sing or paint? Do you practice yoga or skateboard?

In other words, how do you Keep It Steazy?

Tell us and you will be entered for a chance to win the Keep It Steazy t-shirt! Check our Facebook page every Monday to find out how!

How to Enter This week:

 

Comment on this blog post and tell us how you Keep It Steazy! Once you have commented, fill out this ENTRY FORM to make sure we have your email (so we can contact you when you win)!

 

The winner will be announced before 5pm PST on Monday, March 4, 2013. There is one prize and the winner will be randomly chosen. Good luck Steazers!

 

Official Rules:

Entries will be accepted from Monday February 25th, 2013 through 11:59 pm PST on Sunday, March 3rd, 2013. 

"NO PURCHASE NECESSARY"

Eligibility requirements: Entrants must be over the age of 18 and reside in the continental United States. 

Once the winners are contacted they have 48 hours to reply and provide a shipping address, if they fail to reply within those 48 hours we will choose another winner. 

"VOID WHERE PROHIBITED BY LAW"

Steaz goes Green in 2013!

We will transition to a 100% green tea-based beverage portfolio and continue triple bottom-line business practices.

We announced today that starting this year, our entire line of USDA Organic, Fair Trade Certified sparkling teas, iced teas and energy drinks will be green tea-based. The transition represents our commitment to providing consumers with the best tasting, highest quality green tea-based beverages, making Steaz the only all-green tea-based, USDA Organic, Fair Trade Certified ready-to-drink company on the market.

"We recognize that consumers are increasingly conscious about what's in their beverages, and we want to provide the healthiest, best-tasting green tea-based beverages," said Jay Garnett, Steaz Executive Chairman. "The transition to a fully green tea-based beverage portfolio is as healthful and beneficial as it is symbolic. In our tenth year in business, it's a fitting way to honor our consumers and provide them with an all-natural, all-green tea-based product line."

Presently, there are only two non-green tea-based SKUs in the Steaz portfolio.

In 2013, we are also celebrating 10 years in business by unveiling new packaging and continuing triple bottom-line business practices, which focus on the core values of people, planet, and profits for our Fair Trade farmers. Continuing with the green theme in 2013, we will again donate a percentage of every Steaz beverage purchased at Whole Foods to the Whole Planet Foundation.  

Steazy Bike Jersey Giveaway

Why wait till the New Year to set your New You goals?  You are more likely to stick to 'em if you commit publicaly! So let's get personal - what are your New You goals going to be?

Photo Credit: Jamie Collins

Tell us and you will be entered to win the one and only Steaz Bike Jersey to help you hit those goals! This is the first time the Jersey will be available to the public!

You can enter on Facebook or on Twitter (or both for an extra chance to win) before 9 am PST on Thursday, December 20, 2012:

Here is how to enter on Facebook:

-  Like Steaz 

-  Once you have LIKED Steaz, comment on the "Steazy Bike Jersey Giveaway" image on the Steaz Facebook page and let us know what your New You goals are.

How to enter on Twitter:

-  Follow @Steaz

-  Once you have followed Steaz, tweet us and let us know what your New You goals are. Be sure to use the hashtags: #NewYou #SteazGiveaway

- For an extra chance to win (you must do either of the above first!) RT the following:

 

Follow @Steaz for a chance to #win this very steazy Bike Jersey http://ow.ly/g3y22 #NewYou #SteazGiveaway

The winner will be announced before 5pm PST on Thursday, December 20, 2012. There is one prize and the winner will be randomly chosen via Facebook or Twitter. Good luck Steazers!

Official Rules:

Entries will be accepted from Thursday, December 13, 2012 through 9 am PST on Thursday, December 20, 2012. 

"NO PURCHASE NECESSARY"

Eligibility requirements: Entrants must be over the age of 18 and reside in the continental United States or Canada. 

Once the winners are contacted they have 48 hours to reply and provide a shipping address, if they fail to reply within those 48 hours we will choose another winner. 

"VOID WHERE PROHIBITED BY LAW"